Michael LeeJun 5, 20212 min readHow can non-Asian Americans help support, advocate for, and love our Asian Americans?ust like the Civil Rights Movement, Asian Americans need the support of non-Asians to bring about change to reduce tensions against us...
Michael LeeApr 28, 20213 min readBlack vs.Yellow: What's Really Behind the Attacks on AsiansAs a fifth-generation Chinese American professional speaker and author, I am acutely aware of the increasing number of physical attacks...
Michael LeeDec 1, 20191 min readThere Is No Such Thing As An Asian American MarketI recently appeared in a Forbes article by Co-founder and Principal of ThinkNow, a technology driven cultural insights agency on the...
Michael LeeOct 1, 20182 min readLuck Around The WorldSt. Patrick’s Day is supposed to be lucky. For example, if you find a shamrock on St. Patty’s day it is believed you will have good luck...
Michael LeeFeb 14, 20185 min readHow Do You Celebrate Valentine’s Day?An important step in becoming culturally competent in marketing is to recognize our own cultural biases. In other words, what we do in...
Michael LeeMay 2, 20111 min readAfrican American Assaults on Asians IncreasingPhysical assaults by Blacks on Asians have been increasing in San Francisco and Oakland leading to at least one death. While the news...
Michael LeeAug 13, 20091 min readSelling to Multicultural CustomersSelling products and services to Hispanics, African Americans, Asians and others isn’t difficult but it does take some training. Meeting...